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Kinza x FIBA Asia Cup 2025

Project type

Social Media

As the official sponsor of the Asia Cup 2025 basketball championship, Kinza needed a strong presence throughout the tournament. I led the brand’s full digital coverage across all matches, creating real-time social media content, managing storytelling around the games, and launching an interactive fan competition that boosted engagement and reinforced Kinza’s role as the tournament’s official beverage sponsor.

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